Customer Testimonials
In 2024 I brought me a new ford bronco. The experience was good and went very well in the sales department. In the service department It's typical for them to take over 3 days to start work on your car for whatever reason. The communication was awful with the female advisor when I took my car in for service on the engine. They had my car for 5 days and she never once called me, even after she told me she would. I tried to complain but the service manager was never available. My score is based on two out of three. ... Read More 
Yelp - Sep 25, 2026
Best experience I've ever had buying a vehicle
Jordan and sales and arrest the crew did a great job of giving me a loan for my 2015 Toyota once again thanks a lot
Mike was very patient and explained everything did comparisons and made the whole process of getting the car I wanted very easy the financial part went just as smoothly thanks for everything you all took the time to do thank you Julie Spiegel will be recommending to anyone I know looking for a car 🙂
Thank you to Gary Biunno and Daniel Kimmelman for your honesty and professionalism. It is hard to find good mechanic shops that you can trust. I appreciate your hard work truthfulness and how clear you were about the repairs. Your team has earned my trust and I will be highly recommending. Thank you again for your professionalism and kindness.
Great and easy experience buying a here. TJ was made it easy and hassle free. I’d buy again from here
We had a great experience working with Jack Rissel at Mullinax Ford in New Smyrna Beach when buying my son’s 2026 Ford F-150 XLT.
Jack was honest, straightforward, and no BS — exactly how buying a vehicle should be. No games, no pressure, and none of the usual dealership nonsense. He was easy to deal with, answered our questions, and made the whole process simple.
I’ve bought plenty of vehicles over the years, and I appreciate a salesman who just shoots straight with you. Jack did exactly that.
If you’re looking for a new Ford, do yourself a favor ... Read More 
Google - Sep 22, 2026
Sophia did an excellent job, very professional and knowledgeable. She certainly provided great technical support to get us on the Ford app. She processed the paperwork in a very timely manner which made the buying process an easy experience. I would certainly use her again and highly recommend her.
Very friendly and helpful with the purchase
Had great service Thrasher was very helpful Got us what we needed very nice guy
Couldn't ask for a better experience. The company I work for negotiated a purchase with a trade in with our owner. Carlos was on top of it. Couldn't ask for better attention to detail with that part. Then I go in to actually purchase the vehicle. That was the quickest I've ever bought a truck on a Saturday. Everyone and I mean EVERYONE was kind and knowledgable. I feel like I bought a truck from a salesman not a CAR salesman. The really fun part was they received their "special" mustang in that day. Another ... Read More 
Google - Sep 21, 2026
Jordan my sales rep was amazing. He worked with me to get exactly what I wanted. He answered all my question and even brought my car to me. Ashley handled all the paper work was very patient with me explaining everything to me and got me the best payment plan which was within my budget. Thank you Jordan and Ashley for all your help. I will definitely recommend this dealership and come back when I need another car.
In and out with in an hour and a half. Called ahead and Will had the car waiting for us. Best experience I've ever had buying a car.
The folks as Mullinax Ford in New Smyrna Beach made the car buying process as easy as it can be. No pressure!
My salesman Mike made my experience so easy and knew I didnt have alot of time. He went out of his way to make sure the process was a quick as possible. Ashley was amazing and quickly walked me through the Financials without hassle or pain! I will definitely recommend Mullinax and will definitely buy from them again!!
Excellent experience and our sales consultant Jordan Hegel was knowledgeable in answering all our questions. Jordan wanted to ensure that the model and trim of our new Ford fits our lifestyle and needs. We eventually selected 2026 Ford Explorer ST. No hassle price made the sales process easier with price reflecting discounts and all existing rebates. Warranty manager was upfront and honest and not pushing all the add ons but did reiterate the extended warranty. Highly recommend this dealership.
My husband and I went in on Monday, looking for a used car .The price was terrific. It was in great shape put a little bit of money down. Came back later with my son to sign the papers and we were out of there in an hour driving away in the car. We have purchased previous cars there and have always been satisfied with everything everybody is wonderful. Want to thank Thrasher the salesperson.. Everything was smooth from start to finish wonderful guy to work with
I am very happy with the Mullinax dealership and how they handled my purchase.
Fast and easy, friendly service.
Thrasher is the best salesman you'll ever meet. Number 1 closer
One of the best experiences I have had at a car dealership. Made the deal over the phone and through text and email. Had to drive over from Orlando and everything was exactly what they said, they were super friendly, very customer oriented and no pressure. On top of all that they gave a great deal! Sophia is an awesome sales person, I would definitely buy from them again and it was worth the drive.
Mullinax made the buying of my Mustang an extremely smooth experience. Thanks to Ben West for helping with getting my"Dream Car*
I made a deal over the phone with Wil ,, and everything went just as he said it would ,, and that caught me pleasantly off guard. In and out of the dealership in less than 2 hours ,,,, I will definitely reach out to him on the next vehicle.
Not my first time as a Mullinax buyer. Their NO dealer, pinstriping, nitrogen, wheel locks, keypad, paint sealant, etc, etc fees makes for a painless, no surprise experience.
I cannot recommend Mullinax Ford enough, and I really wish the dealerships in Gainesville were this easy and friendly to deal with. I drove here from Gainesville to pick up a car they listed online, and the entire experience was very straightforward and fast. Haleigh was my salesperson and was amazing; she was very helpful, always responded quickly, and was super friendly and professional. There was no dealership fee so the price I saw online was the price I paid for my car. I’m pretty sure I was in and out the door in less than an hour. This ... Read More 
Google - Sep 10, 2026
Second truck we have bought from Jack T. Always knowledgeable and easy to work with.
I went to dealership for warranty work. I Left with the loaner car I was driving. I love my new car.. Thank you to Ben and dealership. Great experience. Highly recommend.
Thrasher was amazing and the service was unparalleled
Thrasher was an incredible help and made the whole process simple. 10/10
They are plenty of car dealerships, yet there is only one Mullinax whom you should trust when buying a new car! The customer service is off the charts, while everyone else talks about service, Mullinax delivers every time. How many dealership do you know that have been around for 56 years, enough said! I bought my first car from them almost 40 years ago.
Second truck bought from mullinax, best experience with an auto dealer... The numbers always as they say so no surprises!
I purchased a truck for my business. Everyone at the dealership made the transaction smooth and easy. I have bought here before and will continue to in the future
My salesman, Jack, went the extra mile to find the right truck for my needs!
Normally, buying a car is my least favorite experience. Until Mullinax Ford! For the first time ever, we had the perfect experience from top to bottom. Sticker price is what you pay -no gimmicks. TJ Miller was our sales rep and was extremely helpful and fun! We couldn’t have asked for a smoother transaction from every department!
I have bought multiple new vehicles in my lifetime. This was by far the easiest and best car buying experience I've had. John and Thrasher were professional and easy to work with.
Mark K, you exceeded my expectations! Great experience, you solved any issues before they became a problem. The truck is everything I was searching for, so worth the drive. You made it happen like a pro! 10/10 Ashley, you made the transaction seamless and friendly. I really appreciated that.
This is the fourth vehicle we have purchased at Mullinax Ford!! Nothing but the best experience!! Extremely satisfied and very happy with all the people involved!! Thanks to everyone 👍
Exceptional sales service. I had to fly to Orlando, being out of state buyer. They picked me up and drove me to the dealership. My truck was waiting for me for test drive. All docs were ready for sign and was able to get back home the same day. Shut out to my sales rep Will Leondice and the rest of their team
We have bought 2 vehicles here and nothing less than rave reviews for the staff. Our man Thrasher Porcher was awesome. And Chris in finance is tops. A great personality. And kudos to the behind the scenes staff who cleaned the car etc. We have already recommended 2 friends here. The best part is no dealership fees.
I was a mom and pop store used car salesman for 2 years and new Toyota dealership for 3 years. I’ve done countless deals. Speaking as someone that used to be in the business, this dealership is so backwards compared to where I used to work at, it’s scary. They were able to get me more than 2-ish% lower than all of MY banks. Just when I thought I heard the best deal ever (from them), they did the unthinkable and lowered it AGAIN. I didn’t even ask. They just kept gunning for it and did it. They didn’... Read More 
Google - Aug 30, 2026
Had the best experience here today. Haliegh was great to work with and super knowledgeable, Ashley in Finance was really low pressure and very personable. Everything was smooth from start to finish
The experience was great from start to finish.sales team and sales managers are great to work with.highly recommended them.
Had Katzkin put in and also had seats and outside of truck coated with ceramic. Looks great and drives great.
Great experience
Mike Genualdi made this car shopping very easy. He had selected the cars he thought best for us after talking with our son. We are seniors and were looking for comfort and reliability. The Madza CX 5 seems to be just what we needed.
No pressure, easy to work with. No hidden fees, reasonable price. Cordial. Nothing but good vibes
Always love dealing with Mullinax in NSB. Bought 2026 F150 from Will and the experience went great. I LOVE up front pricing instead of spending a full day haggling back and forth at other dealers. After a few tweeks I had the deal in line that I researched beforehand as being very good. Very happy!
Fantastic experience again with Team Mullinax👍
First I will start this review off by saying this has been one of the best if not the best car buying experience that I have experienced in over 35 years. I live in Valrico which is about two and a half hours away from New Smyrna beach. My wife had a gorgeous 2023 F-150 King Ranch with the azure tri-coat metallic with a stone gray on the bottom. Max tow package with the 6.5 bed. She absolutely loves that truck but it became impractical for her needs and it was time for her to get what she really wanted. That happened to ... Read More 
Google - Aug 25, 2026
Great service from beginning all the way thru financing! They were able to get me out of my Chevy and into a Ford! Thank you Mike.
Excellent buying experience. Jack T and Ryan knocked it out of the park!
Have had warranty claims and recalls dealt with here, always an easy expierience. Logan is usually who we deal with, he's chill dude, always makes sure everything's done right. Way better expierence than I've had at Greenway or Starling Ford.
Thrasher was super helpful, I’ll be back at Mullinax for our next vehicle in the near future!
Huge thank you to Jordan at Mullinax Ford for making the purchase of my new F-250 Platinum such a great experience! The entire process was fast, easy, and completely hassle-free. Jordan was professional, helpful, and made everything go smoothly from start to finish. If you’re looking for a new vehicle, I highly recommend asking for Jordan at Mullinax Ford. Thanks again for the great service! 🚛🔥
Excellent customer service TJ made our buying experience smooth and easy he answered all our questions and delivered the vehicle we wanted. Great dealership number one in customer service. I would definitely recommend mullinax ford!
Buying my new Ford bronco at Mullenax Ford is one of the smoothest most straightforward car by experiences I ever had thanks to their upfront pricing. thanks to Jordan Sikorsky Tending to my needs giving me the best price. And also, I like To give a shout out to Ashley in financing they gave me great financing. she was also wonderful to work with And made financing easy Have fun while signing my life away just kidding A+ all the way around it was great.
Bought my daughter a Ford Gold Certified pre-owned car. What a great experience! Nice used car at a very good price and because it’s Gold Certified we got an excellent warranty. One less thing for me to worry about when she’s off to school. Mullinax Ford is a great place to buy a vehicle. They have a wonderful Team!
Had a great experience at Mullinax Ford in New Smyrna. Great pricing so no haggling, friendly staff. If you are considering purchasing a new car I would highly recommend this dealership.
I had a good experience with my recent car purchase. From the sales representative (Carlos) to the finance department, everyone was professional, friendly, and helpful throughout the entire process. They made the experience smooth, easy, and stress free.
Will, the salesperson who my folks and I dealt, was very easy and approachable to talk to. We never felt hassled or pressured to go for higher than we wanted to. It honestly felt like a friend was helping us out to pick our vehicle.
Great experience. Haliegh Golden was great. 10/10
Highly recommend Jack (sales) and Ryan (finance). Low-pressure, honest, and professional guys. Will be back.
Great experience and customer service. Highly recommend Ben West.
Outstanding sales no pressure extremely knowledgeable sales representative. Nice job and thank you
Relentless in their pursuit to get me a F-150 that would satisfy my needs. Thank you mullinax
I was impressed with how the Sales Staff and Service Team treated us at every step of our purchase of our -150. Every thing we asked for was granted and every effort was made to make our purchase enjoyable.. Thank you everyone. I would highly recommend Mullins of New Smyrna.
Super happy with my purchase. Jack did an amazing job and was super helpful in the buying process. He even took the time to transfer a vehicle from another location. This is the third car I've bought from Mullinex and couldn't be happier.
Was a great pleasure buying a car there. I will recommend to all my friends
Jordan the salesman and Chris from financing were awesome they made the whole shopping experience very pleasant none pushy and very informative definitely a great experience.
Shout out to the Mullinax staff, particularly Jordan and Brandon, who were highly professional, helpful, and made the car buying experience a positive (rather than dreaded) one. Definitely recommend going here to buy a car!
Very nice people to do business with Jordan was great
Great experience with no pressure or fees. Haliegh is a Great sales lady. I will be back to this dealer.
🚫 Beware of Mullinax Ford NSB 🚫
I feel compelled to share my frustrating experience with Mullinax Ford to warn others. I purchased a vehicle with a warranty they proudly promoted — but when an issue came up, they completely failed to honor it.
They lied, delayed, and kept giving me the runaround until the warranty conveniently expired. Every time I tried to get a clear answer or action, I was met with excuses and vague promises. Now, I'm stuck with a repair they should have covered — and zero accountability from their end.
This is unacceptable behavior from a business that claims ... Read More 
DealerRater - Oct 5, 2025
I would certainly buy from this dealership again — it was a pleasant, no-pressure experience. Everything was handled via text, and my sales rep, Jack Tuthill, was great. I only visited to test-drive and pick up the car.
They had my explorer from 7/9/2025 to 9/24/2025
Claimed the part for a airbag issue was obsolete and not available anywhere in the US, the other part that is a recall has not been available for 2 years and still isn’t according to AMBER BRAKEFIELD in the service department. She will not return calls and gets all defensive and hangs up on you when you start digging into questions she doesn’t have a clue about. Shes very rude and ignores you when you try to talk to her. After having my explorer as long as they did she calls yesterday and ... Read More 
DealerRater - Sep 24, 2025
Thank you for the great sales and service I have received. I couldn't ask for anything more.I will pass along the information to my friends. thanks Gerald peterson
Purchased a new 2020 Mustang from NSB Mullinax Ford in March 2021. Started having transmission problems within the first 18 months, the mileage was very low. Also, had problems with the passenger window going up & down in its own, making a loud noise even when I wasn’t in the car. Took my car to the service times several times. They had to overhaul the transmission when the car had less than 32,000 miles on it & am still having unissued with it when I start to take off. Had my car in the shop several times to fix the window, they could ... Read More 
DealerRater - Jun 4, 2025
I purchased a used hybrid car last year. I am in the process of filing my taxes and am trying to claim a credit it qualifies for. It turns out they never filed the paperwork. I and my husband have called many times and been told someone will work on it and call me back. Then they become unavailable and never call back. The tax credit is almost $4000.00. I will never shop this store again.
My 24 year old daughter drove to New Smyrna from her home in Lake Mary. Went to Mullinax to shop for a new Ford Ranger. During this process, the service department wanted to drive her car to come up with a trade-in value. Apparently, within 2 blocks of the dealership (while being driven by a service tech), the engine "locked up". They towed the vehicle back to the dealership. Said they had no idea what happened but the oil light started flashing and then the car cut off.
The salesperson provided my daughter a sales price which included $1,000 credit for ... Read More 
DealerRater - Mar 28, 2025
Excellent service experience and competitive pricing! Moe, my Service Advisor; Lynwood, the Quick Lane Manager; and James, the Service Tech, were terrific in getting me new the exact tires at a very competitive price. They got them in sooner than promised, and when there was a little glitch on the install, they got it addressed immediately. Will definitely return for service.
Took care of the deal mostly through texts with our salesman, Jack. Never felt any pressure and felt very comfortable throughout the entire process. Any questions or concerns we had, they answered or alleviated. Highly recommend this process and this dealership Yeah.
We’re so pleased with our recent purchase at Mullinax Ford in New Smyrna Beach and especially thank Jack Tuthill for all the helpful information and professional guidance during the entire process. Jack gave us the space and time we needed to make the best decision for ourselves . Thank you, Jack, and the entire team at Mullinax Ford NSB.
Can't say enough about Jack Tuthill our saleman. Jack was a great person to deal with before and after our purchase. Up front pricing is why my wife and I chose Mullinax Ford. The wife and I drove 3 hours to make our purchase because of Mullinax Ford not having dealer fees and other B/S fees. No dealer fees, no pushy salesman, and most of all, no pushy finance guy at Millinax Ford New Smyrna Beach. Very glad we made the drive to purchase our truck from this dealership, it was a good experience over all.
I was interested in a 2014 Challenger RT and was in talks with the dealership for several days prior to driving two hours to the dealership only to be told the car was sold. I even messaged them 30 minutes before arrival and they didn’t respond to let me know it was no longer available. Very unacceptable customer service.
Haleigh was very friendly and helpful. This is the 2nd car in the last few months that my family has purchased from Mullinax Ford, my granddaughter bought her first car there about 3 months ago. A+ sales and follow up.
Josh was great to work with. He made it easy during the long Maverick wait. He checked in often (monthly) and was always available either in person or by telephone, email or text.
We love the new (used) car that we purchased from Mullinx Ford in New Smyrna. The selection was great. We also took a test drive in a new F150, that will be our next purchase for sure! Our salesman Michael Lira was pleasant to work with, he was very knowledgeable, helpful and patient. We will be sending anyone we know to get their next vehicle from Mullinax.
I love the up front pricing. No haggling and back and forth. Mike was very professional and just plain nice
Did not get the vehicle We went for. The vehicle we got ok so far. Disappointed there was not an owners manual with the vehicle.